3 Levels of Customer Adoption Explained
Updated:
January 14, 2016
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3
min read

3 Levels of Customer Adoption Explained

As technology suppliers, once we카지노 사이트 킹덤™ve landed the customer, our next goal is to get them up and running on our platform and successfully using our solution. With today카지노 게임 사이트 changing 카지노 사이트. models, they may not be buying an asset up front, but instead might only be paying a little through a subscription, or a 카지노 사이트 킹덤œfreemium카지노 사이트 킹덤 model where they haven카지노 사이트 킹덤™t paid anything at all yet and are still in the 카지노 사이트 킹덤œtry before you buy카지노 사이트 킹덤 phase of their purchasing journey. Still, our goal remains the same: we need to get them to adopt and to actually use the technology. Why? We want to get them to expand their spending with us and ultimately get them to renew their contracts.

At 카지노 사이트, we refer to this process as the . So, how do we get those customers to that first critical milestone of adoption that unlocks expansion and renewal? To illustrate that, we need to first talk about three types of customers we all recognize, originally introduced by Thomas Lah, 카지노 사이트's executive director, in his keynote presentation, "The Who, What, Why and How of Driving Adoption and Outcomes".

Low Adoption

First are the customers who will buy into your solution and seem interested in trying it, but are ultimately unwilling to change anything about their current processes to ensure that it works for them. Because of this low adoption of your technology, these customers will fail to receive a return on their investment, and therefore won카지노 사이트 킹덤™t want to continue using it. In many of these cases, they to implement your technology in the first place, which can be established through the use of a during the onboarding process.

low technology adoption

High Adoption

These customers have bought your solution and are very enthusiastic about trying it! However, while adoption is high, they still have some problems to work out in their current operating environment, making them not yet effective. They might have some bad processes or poor organizational structures that are holding them back from realizing their full potential with your offer. Their hearts are in the right place, but they have some bad habits they need to overcome first before they can successfully adopt your solution.

high adoption not effective

 

Effective Adoption

These are the customers that really get it. They did their research and came into the buying process fully prepared with the right people, processes, and technology in place before they began implementing your solution. They had a clear view of the outcomes they wished to achieve with your solution, and are using every aspect of your technology to achieve those outcomes. These are the customers who are clearly receiving value from your products and services, and are the ones who are most likely to and renew their contracts.

effective technology adoption

 

3 Levels of Customer Adoption: Effective Adoption is Good for Everyone

What defines successful adoption for both the customer and the supplier are really two sides of the same coin. For the customer, they카지노 사이트 킹덤™re looking for a return on their investment. They want results, whether that is improved productivity, increased efficiency, or in terms of their desired 카지노 사이트. outcome. For suppliers, your goal is to increase your customer카지노 게임 사이트 average spend with your company, which can be achieved by helping them achieve those desired 카지노 사이트. outcomes.

customer supplier adoption perspectives

There카지노 게임 사이트 something to be gained by all parties involved, but it카지노 게임 사이트 important to keep in mind that not all adoption is created equal. It카지노 게임 사이트 really a gradient of low, high, and effective.For example, you might have customers that manage to go from low adoption to high adoption, but they카지노 사이트 킹덤™re still not effective. Knowing the difference will enable you take the right steps to moving your customers along the path to effective adoption, unlocking the potential for expansion and renewal in the future.

Smart Tip: Embrace Data-Driven Decision Making

Making smart, informed decisions is more crucial than ever. Leveraging 카지노 사이트- in-depth insights and data-driven frameworks can help you navigate industry shifts confidently. Remember, in a world driven by artificial intelligence and digital transformation, the key to sustained success lies in making strategic decisions informed by reliable data, ensuring your role as a leader in your industry.

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