B4B envisions a next-generation tech industry where suppliers play an active role in helping customers achieve unparalleled value from their tech investments.
카지노 사이트 helps tech service companies make profitable decisions, faster


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카지노 사이트 helps executives make profitable decisions, faster


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카지노 사이트 helps leaders make profitable decisions, faster


Our team of experts
We make the future foreseeable


The Technology-as-a-Service Playbook frames what카지노 게임 사이트 possible in an age where suppliers are more connected to their customers than ever.
LAER (Land, Adopt, Expand, Renew), our revolutionary engagement model, helps SaaS 카지노 사이트.es everywhere drive profitable growth.


Digital Hesitation provides crucial guidance on the tactics required to build a profitable X-as-a-Service 카지노 사이트. model and the risks of getting left behind.
Covering crucial topics like profitable SaaS and the current state of AI, 카지노 사이트 Research Journeys provide free, actionable research to tech companies everywhere.

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Meet the experts
Service and Delivery
Specializing in helping your 카지노 사이트. establish, evolve, scale, and optimize its service and delivery organizations' 카지노 사이트. models.
Offer Portfolio Success
Helping your organization create compelling product and service offers, converge portfolios, optimize pricing, and beyond.
Revenue Optimization
Using proven data and expert insights to help your company optimize revenue-generating capabilities across every 카지노 사이트. function.


Bo DiMuccio
Bo Di Muccio, Ph.D., is the Distinguished Vice President of Professional 카지노 사이트 Research and Vice President of Advisory Delivery for 카지노 사이트, and the chairperson of the 카지노 사이트 Professional 카지노 사이트 Advisory Board. He is responsible for developing and delivering research and advisory programs that are focused on helping executives to build and optimize professional services in many of the world's leading technology companies. Bo earned the title of 카지노 사이트 Distinguished Researcher when he reached over ten years in a research role at 카지노 사이트, having authored over 50 research articles, answered 1,500+ member inquiries, and developed frameworks and survey methodologies that helped members address complex 카지노 사이트. challenges. Bo also continues to take a lead role as a mentor, helping other members of the 카지노 사이트 Research team master their skills.
카지노 사이트 킹덤
He has 20 years of experience in technology industry research, analysis, and consulting, including experience in hardware, software, and services. Prior to 카지노 사이트, he managed consulting services research at International Data Corporation (IDC). He also had a lengthy tenure at Deloitte Consulting, where he served several 카지노 사이트. units in a variety of roles, including services strategy and marketing, market research, competitive intelligence, and client service. He also held market research roles at AltaVista Company and Compaq Computer Corporation prior to his tenure at Deloitte.
카지노 사이트 킹덤
Bo earned his master's and doctoral degrees in international relations from the School of International Relations at the University of Southern California and was a tenure-track faculty member of the University of Florida's Department of Political Science prior to beginning his career in the technology sector.
카지노 사이트 킹덤
Bo frequently writes about these topics on the 카지노 사이트 blog on the topics of professional services, pricing, professional services and sales, and tips for a successful professional services organization.


Darlene Kelly
Darlene Kelly is the Director of Customer Success Research for 카지노 사이트. In this role, she works closely with 카지노 사이트- customer success members to deliver research and benchmarks to help companies realize and achieve their true value in customer success.
Prior to joining 카지노 사이트, Darlene spent approximately 20 years in the digital marketing landscape with the last 12+ years at Adobe working in customer success across different customer segments and industry verticals. While at Adobe, Darlene served as a Senior Customer Success Manager, responsible for managing Adobe카지노 게임 사이트 enterprise level accounts protecting some of the company카지노 게임 사이트 largest book of 카지노 사이트.. Prior to Adobe, she held roles within services and sales at Claritas, a marketing company later acquired by market research firm Nielsen.
Darlene has a unique perspective on customer success, experiencing first-hand, the shift from reactive account management to proactive customer success management. She prides herself as a professional dedicated to bringing value by helping customers achieve their goals.
A former San Diego native for 30 years, Darlene and her family now call the San Francisco Bay area home.


Dave Baca
Dave Baca is the Director of Support 카지노 사이트 Research for 카지노 사이트. In this role, he provides membership and advisory designed to help member companies optimize their customer support organizations (including help desks, call center, and tech support) to achieve and deliver desired customer and organizational outcomes.
Prior to joining 카지노 사이트, Dave held various senior leadership roles at basys, a benefits administration software company. In his most recent role as their vice president of customer experience and consulting services, he led basys카지노 사이트 킹덤 Customer Experience and Software Support/Help Desk teams, collaborating with internal Product Management, Technology, and New Customer Implementation teams to enhance the customer experience by building more in-depth customer-supplier relationships.
Dave was also previously the Senior Vice President of Customer Success at ANCILE Solutions. During his time at ANCILE, he led team members in a $56M+ global customer success and support services organization to deliver software solutions to over 4,600 lifetime customers, including 50 of the Fortune 100 companies, with 20 million end-users.
Throughout his career, Dave has demonstrated an ongoing passion for helping customer support organizations transform and achieve industry-leading results. He holds a Bachelor of Sciences from the U.S. Naval Academy and honorably served as a Naval Nuclear Submarine Officer.


Dave Young
David Young is the Senior Director of Professional 카지노 사이트 Research for 카지노 사이트. In this role, he is responsible for developing and delivering research programs that are focused on helping 카지노 사이트 member organizations build and optimize professional services. He is also responsible for leading and delivering operational best practices to member organizations.
David has over 25+ years of experience in technology, operations, analysis, project management, and consulting, including experience in high tech semiconductor industry, software product development, program management and professional services working in large enterprise and small startup organizations.
David is a regular contributor to the 카지노 사이트 blog on the topics of professional services, capacity planning, and project performance.


George Humphrey
George Humphrey serves as the Vice President and Managing Director for 카지노 사이트. Touting more than three decades of technology 카지노 사이트. knowledge in the networking and communications space, Humphrey is a valued resource and advisor to many of the world카지노 게임 사이트 most successful technology 카지노 사이트. ventures.
카지노 사이트 킹덤
Humphrey has a long history of leading managed services product management, client management, systems engineering, tools and architecture development, sales, delivery operations, process definition, and global strategy. Prior to 카지노 사이트, he was responsible for introducing the world카지노 게임 사이트 first voice/data converged platform. During his time with Avaya and Lucent, he launched the first globally standardized product realization processes, as well as service realization and lifecycle processes, transforming their 카지노 사이트. functions. Today he holds seven global patents in communications and networking.
카지노 사이트 킹덤
As a research leader at 카지노 사이트, Humphrey카지노 게임 사이트 insights are regularly leveraged by Fortune 500 companies through his advisory work, public speaking engagements, research reports, and publicly shared content on a variety of evolving 카지노 사이트. topics.


Janice Lee
Janice Lee serves as the Director of Research for Education 카지노 사이트 at 카지노 사이트. She brings over 15 years of experience and expertise in learning experience design, program management, and customer education. She holds a Master of Technology, Innovation, and Education degree from Harvard University, and has held leadership positions at Siteimprove and Pearson, where she managed UI, UX, and ID teams, directed migrations of various Learning Management Systems, and collaborated with experts across SaaS, medicine, law, and public policy to create numerous degree and certificate programs. In partnership with high-profile clients, she developed successful 카지노 사이트. models to generate new revenue streams, pioneered AI-driven content creation, and leveraged data-driven insights to enable informed decision-making.
카지노 사이트 킹덤
Janice is deeply passionate about researching the transformative potential of AI in education powered by 카지노 사이트- high-value data insights and developing practical, actionable frameworks. She is committed to delivering exceptional services to members, enabling them to navigate disruptions, achieve excellence in education services strategies, and stay ahead of the curve.


Luke Ronkowski
Luke Ronkowski is the senior director of카지노 사이트 킹덤 managed services research 카지노 사이트 킹덤for 카지노 사이트. In his role, Luke is responsible for leading and delivering 카지노 사이트 member organizations with operational best practices, fact-based education, and insight into the performance and operations of their managed services 카지노 사이트..
Luke is an experienced IT 카지노 사이트 executive with 15+ years of experience in IT and Managed 카지노 사이트 카지노 사이트.es, serving in multiple leadership roles. In his most recent role, as Leader of Client 카지노 사이트 for Enavate, Luke oversaw all Managed 카지노 사이트 in North America, and led the transformation of his organization in designing, planning, and building a Managed Service team, while also increasing gross profits and retention.
Luke has also served as Leader of Managed 카지노 사이트 for Columbus Global, a professional and managed services software organization, where he had direct responsibility for Customer Success. He honed his services expertise with previous leadership roles at Biz Technology Solutions.
Luke frequently writes about these topics on the 카지노 사이트 blog: managed services, managed services mistakes, what makes for a successful managed services provider, defining a managed services org structure, creating an executable and measurable managed services strategy, operational processes, and customer engagement.


Roy Dockery
Roy Dockery, the Director of Research for Field 카지노 사이트 at 카지노 사이트, is a highly accomplished leader with a proven track record in driving market growth and achieving top customer satisfaction. He has successfully led organizations through hypergrowth expansion, building resilient cultures, and prioritizing service excellence. With extensive experience in Field Service and Support, Roy is passionate about building teams that exceed expectations and fostering a people-centric culture. As a research leader, he aims to future-proof the Field Service industry by providing valuable insights on AI, talent management, and operational best practices.


Stephen Fulkerson
Stephen Fulkerson is the Vice President of Customer Success Research for 카지노 사이트. In this role, he works closely with member companies to deliver research and advisory programs focused on helping them optimize their customer success organizations and effectively deliver positive and successful customer outcomes.
카지노 사이트 킹덤
Prior to joining 카지노 사이트, Stephen was the Vice President of Customer Success at Upland Software, where he successfully consolidated ten separate customer success teams to perform under one Upland umbrella resulting in a seamless and unified customer success experience. He personally led company executive efforts to increase the NPS by 70 points in eighteen months while also securing renewals, driving expansions, and cross-sell opportunities. During his time at Upland, he also skillfully led the Customer Experience and Customer Training departments.
카지노 사이트 킹덤
Stephen was also Vice President of Customer Success at Alert Logic, where he built the Customer Success department while also overseeing onboarding, training, and customer support. In this capacity, he successfully broke numerous company records for onboarding and improved customer experiences.
카지노 사이트 킹덤
Stephen has over 25+ years of experience working in technology companies and has been a leader in professional services, technical account management, and 카지노 사이트. development for APAC and LATAM operations. Stephen started his career in customer success in 2004 and he has spent the bulk of his technical career-building customer success organizations and finds this work the most rewarding for both serving the customer and the company.


Vele Galovski
Vele Galovski is the Vice President of Support 카지노 사이트 for 카지노 사이트. In this role, he works closely with member companies to deliver research and advisory programs focused on helping them optimize customer support and field service delivery and engineer profitable customer outcomes.
카지노 사이트 킹덤
During his career as a services executive, he has provided thought leadership and driven breakthrough performance in high profile assignments in a diverse set of companies including: Xerox, Eastman Kodak, Bank of America, NVR and several Cloud 카지노 사이트 startups.
카지노 사이트 킹덤
Throughout his nearly 30 years in the industry, Vele has consistently driven double digit top line growth with a proven retain, gain, and grow strategy; and bottom line profitability with a focused 카지노 사이트 킹덤cost down카지노 사이트 킹덤 process. He has been awarded a patent 카지노 사이트 킹덤Method and system to manage achieving an objective카지노 사이트 킹덤, is a Six Sigma Black Belt, and is a Licensed Professional Engineer. Vele has also written a book, The Perpetual Innovation Machine, which describes a holistic approach to management based on ambitious goal setting, data driven analysis, skillful prioritization, inspiring leadership, and the 카지노 사이트 킹덤lost art카지노 사이트 킹덤 of employee engagement.
카지노 사이트 킹덤
Vele earned his MBA and Civil and Environmental Engineering BS from Clarkson University in Potsdam, NY.
카지노 사이트 킹덤
Vele frequently writes about these topics on the 카지노 사이트 blog on the topics of field services, artificial intelligence (AI), intro to the Internet of Things (IoT), and spare parts logistics.


George Humphrey
George Humphrey serves as the Vice President and Managing Director for 카지노 사이트. Touting more than three decades of technology 카지노 사이트. knowledge in the networking and communications space, Humphrey is a valued resource and advisor to many of the world카지노 게임 사이트 most successful technology 카지노 사이트. ventures.
카지노 사이트 킹덤
Humphrey has a long history of leading managed services product management, client management, systems engineering, tools and architecture development, sales, delivery operations, process definition, and global strategy. Prior to 카지노 사이트, he was responsible for introducing the world카지노 게임 사이트 first voice/data converged platform. During his time with Avaya and Lucent, he launched the first globally standardized product realization processes, as well as service realization and lifecycle processes, transforming their 카지노 사이트. functions. Today he holds seven global patents in communications and networking.
카지노 사이트 킹덤
As a research leader at 카지노 사이트, Humphrey카지노 게임 사이트 insights are regularly leveraged by Fortune 500 companies through his advisory work, public speaking engagements, research reports, and publicly shared content on a variety of evolving 카지노 사이트. topics.


Hal Stanley
Hal Stanley is the Vice President of Offering Management Research and Advisory for 카지노 사이트. In this role, Hal is responsible for the research agenda that informs his engagement with member companies offering them best practices and data-influenced research for creating compelling service offers.
카지노 사이트 킹덤
Prior to joining 카지노 사이트, Hal held various senior leadership roles with companies including McAfee, Symantec, and Websense. His deep experience as a marketing strategist and quick ability to spot market patterns and growth opportunities for complex products and services has made him a valuable asset in his past roles and proves to be an asset to 카지노 사이트 members as well.
카지노 사이트 킹덤
Hal has a passion to amplify the customer voice. By listening skillfully to customers and coworkers to identify actionable insights, he connects people and teams to their stated outcomes.
카지노 사이트 킹덤
Hal is a gifted communicator who reduces the complex to simplified, consumable frameworks that accelerate team progress. A proven leader, Hal can facilitate diverse groups to arrive at the right conclusion for the 카지노 사이트..
카지노 사이트 킹덤
Hal contributes to the 카지노 사이트 blog on the topics of monetizing customer success programs, optimizing premium service portfolios, and creating and launching outcome-based services.


Thomas Lah
Thomas Lah is the Executive Director and Executive Vice President of the Technology & 카지노 사이트 Industry Association (카지노 사이트), the leading association for today's technology and services organizations. He is the author of many popular books on trends affecting the tech industry, including Technology-as-a-Service Playbook: How to Grow a Profitable Subscription Business (2016) and Digital Hesitation: Why B2B Companies Aren카지노 사이트 킹덤t Reaching Their Full Digital Potential (2022). Thomas is also the host of 카지노 사이트- podcast, TECHtonic: Trends in Technology and 카지노 사이트. For over 20 years, he has been helping some of the world's largest technology companies improve the efficiency of their daily operations.
카지노 사이트 킹덤
Thomas is a sought-after industry speaker on the topics of optimizing technology service 카지노 사이트.es within product companies, 카지노 사이트. outcome engineering, customer success funding models, X-as-a-Service (XaaS) financial models, the art of helping customers successfully adopt technology, and the latest market trends impacting technology organizations worldwide. From 2002-2019, Thomas also taught an MBA class at The Ohio State University Fisher College of Business, which is based on his writings.
카지노 사이트 킹덤
Thomas frequently writes about these topics on the 카지노 사이트 blog: customer adoption, B4B, customer outcomes, outcome engineering, X-as-a-Service (XaaS).


Jared Raftery
Jared Raftery is the Director of Revenue Research and Advisory for 카지노 사이트. In this role, he works with member companies to help them optimize their channels to drive incremental revenue at scale for XaaS offerings.
Jared is an industry thought-leader who has over 20 years of professional experience across the public and private sectors. Prior to arriving at 카지노 사이트, Jared built the Cloud and Managed 카지노 사이트 partner program at Juniper Networks. He also developed a comprehensive strategy that enabled Juniper partners to create a step-by-step blueprint for success with recurring revenue. Jared joined Juniper from Cisco Systems, where he pioneered their global partner strategy for Customer Success카지노 사이트 킹덤his groundbreaking work led to Cisco earning 카지노 사이트- STAR Award for Best Practices in Customer Success.
Early in his career, Jared was a Sales Champion at Xerox Corporation. Following 9/11, he served as a pilot in the U.S. Navy and later served as the 카지노 사이트 킹덤Face of the Navy카지노 사이트 킹덤 on Capitol Hill.


Marc Troyan
Marc Troyan is the Senior Director of Growth and Renewal Research for 카지노 사이트. In this role, he works closely with member companies to deliver research and advisory programs focused on helping them optimize their customer success organizations and effectively deliver positive and successful customer outcomes.
Prior to joining 카지노 사이트, Marc was the Chief Customer Officer at Heap, where he led the account management, professional services, education and customer support teams. He designed and launched the company카지노 게임 사이트 first NPS program, expanded customer success into EMEA, and led the move of the account management team from sales into customer success.
Marc came to Heap from SAP, where he was the head of customer success strategy for the SAP Customer Experience 카지노 사이트. unit. In this role, he built and launched a new customer onboarding and enablement program, created new consulting services offerings, designed a new 카지노 사이트 킹덤voice of the customer카지노 사이트 킹덤 program, and delivered a new customer lifecycle model that was deployed across all SAP Customer Experience product lines. In addition to the customer success strategy team, Marc led the value and adoption strategy consulting, product champions, onboarding and enablement, and 카지노 사이트. operations teams.
Marc was also Senior Vice President of customer success at Gigya (which was acquired by SAP), where he built the Customer Success department while also leading solution architecture, account management, customer support, identity strategy consulting, and sales engineering. In this capacity, he led the organization through 3x ARR growth, increased gross retention rate from 64% to 90+%, designed and launched Gigya카지노 게임 사이트 voice of the customer program, and led the integration of the customer success team into SAP카지노 게임 사이트 Customer Experience 카지노 사이트. unit.
In total, Marc has over 25 years of experience working for professional services and technology providers including Ernst & Young, Salesforce.com, and Adobe prior to joining Gigya. Since 2007, he has led customer success organizations of varying shapes and sizes. Building these teams and working with amazingly talented people has been his career highlight thus far.


Thomas Lah
Thomas Lah is the Executive Director and Executive Vice President of the Technology & 카지노 사이트 Industry Association (카지노 사이트), the leading association for today's technology and services organizations. He is the author of many popular books on trends affecting the tech industry, including Technology-as-a-Service Playbook: How to Grow a Profitable Subscription Business (2016) and Digital Hesitation: Why B2B Companies Aren카지노 사이트 킹덤t Reaching Their Full Digital Potential (2022). Thomas is also the host of 카지노 사이트- podcast, TECHtonic: Trends in Technology and 카지노 사이트. For over 20 years, he has been helping some of the world's largest technology companies improve the efficiency of their daily operations.
카지노 사이트 킹덤
Thomas is a sought-after industry speaker on the topics of optimizing technology service 카지노 사이트.es within product companies, 카지노 사이트. outcome engineering, customer success funding models, X-as-a-Service (XaaS) financial models, the art of helping customers successfully adopt technology, and the latest market trends impacting technology organizations worldwide. From 2002-2019, Thomas also taught an MBA class at The Ohio State University Fisher College of Business, which is based on his writings.
카지노 사이트 킹덤
Thomas frequently writes about these topics on the 카지노 사이트 blog: customer adoption, B4B, customer outcomes, outcome engineering, X-as-a-Service (XaaS).
Our senior leadership

Dina Rutledge
Dina Rutledge is the Senior Vice President of Operations for 카지노 사이트. In this role, she is responsible for the finance, human resources, talent and training acquisitions, IT/cyber securities, facilities, legal, and contract executions for 카지노 사이트. Dina and her team are also responsible for overseeing the deal desk for the sales channels.
카지노 사이트 킹덤
In her role at 카지노 사이트, Dina strives to foster a culture within her team, as well as company-wide, that human resources is no longer the 카지노 사이트 킹덤principal카지노 게임 사이트 office.카지노 사이트 킹덤 She and her team aim to provide operational support and fulfill the needs of all internal and external stakeholders quickly and efficiently.
카지노 사이트 킹덤
Dina has 20 years of experience in her field, holds a bachelor of science degree in accounting, an MBA, and served in the U.S. Marine Corps.
카지노 사이트 킹덤

Elizabeth Dunsworth
Elizabeth Dunsworth is the Senior Vice President of Member Success Delivery at 카지노 사이트, where she leads initiatives to drive value realization, subscription adoption, renewals, and expansion for the global technology firm카지노 게임 사이트 community. With a strong track record in client success and revenue growth, she previously served as a leader on 카지노 사이트- membership team and managed major accounts, ensuring retention and 카지노 사이트. impact.
카지노 사이트 킹덤
Before joining 카지노 사이트, Elizabeth directed a team at Circana (formerly The NPD Group), managing Fortune 500 client relationships in the consumer and commercial technology sector with a focus on delivering strategic insights. Earlier in her career, she held a key role in Client 카지노 사이트 at comScore, Inc., where she led online advertising effectiveness projects for major consumer technology brands.

J.B. Wood
J.B. Wood is president and CEO of the Technology & 카지노 사이트 Industry Association (카지노 사이트), the leading association for today's technology and services organizations. Through 카지노 사이트, Wood works with the world's largest B2B technology companies on strategies to increase growth and profitability through the optimization of their services, sales, product, and channel operations.
카지노 사이트 킹덤
He is a frequent industry speaker on the topics of 카지노 사이트. outcome engineering, X-as-a-Service (XaaS) 카지노 사이트. models, transformations in the traditional customer-supplier relationship, and 카지노 사이트's LAER customer engagement model (Land, Adopt, Expand, and Renew).
카지노 사이트 킹덤
Wood has authored several popular books, including Complexity Avalanche (2009), Consumption Economics (2011), B4B (2013), Technology-as-a-Service Playbook: How to Grow a Profitable Subscription Business (2016) and Digital Hesitation: Why B2B Companies Aren카지노 사이트 킹덤t Reaching Their Full Digital Potential (2022) He has also appeared in such leading publications as Fortune, The New York Times, and The Wall Street Journal.
카지노 사이트 킹덤
J.B. frequently writes about these topics on the 카지노 사이트 blog: customer outcomes, B4B, X-as-a-Service (XaaS), and the LAER Model.

Jeremy DalleTezze
Jeremy DalleTezze, Ph.D., is the Senior Vice President of Software Development and Analytics for 카지노 사이트. In this role, he works with members to identify and study the emerging trends in consumption analytics through surveys, case studies, webinars, presentations, and member inquiries. He also is the head of 카지노 사이트- internal analytics team, known as 카지노 사이트 킹덤the A-Team카지노 사이트 킹덤, which provides analytics support for 카지노 사이트, including the research team, by analyzing their benchmark and survey data.
Throughout his career, Jeremy has gained extensive operational experience in deriving insights from data. He earned his Ph.D. in international economics and finance at Brandeis University, where he analyzed patent portfolios created by IT corporations, alliances, and joint ventures for his dissertation. Jeremy has held various positions as a senior analyst, analytics consultant, and assistant professor of 카지노 사이트., where he worked with both small and large corporations on topics including forecasting, retail chain optimization, web analytics, text mining, and consumption analytics.
Prior to joining 카지노 사이트 in 2013, he was a professor and director of analytics at a private academic institution in Pennsylvania, which honed his abilities to deliver the more advanced aspects of the analytics world to a wider audience. Jeremy aims to help 카지노 사이트 members better understand analytics processes and improve their communication skills with their internal data collection and analytics teams.
Jeremy frequently writes about these topics on the 카지노 사이트 blog: consumption analytics, data analytics, and metrics.

Jerome Peck
Jerome Peck is the Senior Vice President of Product and Marketing for 카지노 사이트, where he oversees the digital member experience roadmap and 카지노 사이트's research and advisory portfolios.
카지노 사이트 킹덤
Jerome is an innovative product leader and entrepreneur with over 12 years of experience launching successful B2B/B2C SaaS products and implementing recurring revenue models in project-based markets. He co-founded Rule, a SaaS team collaboration solution enjoyed by over 20,000 teams worldwide prior to being acquired in 2012.
카지노 사이트 킹덤
His passion and study of storytelling has led him to narrative consulting engagements on several released feature films, along with campaign strategies for marketing and advertising agencies.
카지노 사이트 킹덤
In his role at 카지노 사이트, Jerome is focused on 카지노 사이트- own digital transformation and evolving the company into a standardized, scalable, and digitized XaaS 카지노 사이트..

Martin Dove
Martin Dove is the Chief Revenue Officer of the Technology & 카지노 사이트 Industry Association (카지노 사이트), bringing over 30 years of global sales experience to the role. He is responsible for all revenue-related functions, including sales and success for the Membership, Partner, and Events lines of 카지노 사이트..
Martin also led 카지노 사이트's Subscription Sales research and advisory practice and served as CRO of Outcome Chains, an innovative sales-focused SaaS company. His extensive career also includes sales leadership and general management positions at NTT and Dimension Data, where he was part of the global services leadership team responsible for sales and go-to-market functions.
Recognized as a leading expert in industry and outcome-based selling, Martin is known for his pragmatic approach, focusing on simplification and removing friction to achieve sustainable performance improvement. His global experience spans the USA, Europe, South Africa, Australia, and New Zealand.

Matt Giarratano
Matt Giarratano is the Vice President of Partner and Events for 카지노 사이트. He oversees both the event 카지노 사이트. and the Partner Program.
Matt is a talented event leader, manager, and salesperson with over 15 years of experience creating and selling strategic partnerships to support sales and marketing goals, drive revenue, and design and manage event teams. He previously worked for event companies, such as DMG Events, TechCrunch, and AdMonsters, and he helped launch the now-successful startup event-based membership company Ascendant Network.
In his role at 카지노 사이트, Matt is focused on building exceptional events and relevant partner programs that drive the industry forward and continue to increase the value of 카지노 사이트 membership.


Thomas Lah
Thomas Lah is the Executive Director and Executive Vice President of the Technology & 카지노 사이트 Industry Association (카지노 사이트), the leading association for today's technology and services organizations. He is the author of many popular books on trends affecting the tech industry, including Technology-as-a-Service Playbook: How to Grow a Profitable Subscription Business (2016) and Digital Hesitation: Why B2B Companies Aren카지노 사이트 킹덤t Reaching Their Full Digital Potential (2022). Thomas is also the host of 카지노 사이트- podcast, TECHtonic: Trends in Technology and 카지노 사이트. For over 20 years, he has been helping some of the world's largest technology companies improve the efficiency of their daily operations.
카지노 사이트 킹덤
Thomas is a sought-after industry speaker on the topics of optimizing technology service 카지노 사이트.es within product companies, 카지노 사이트. outcome engineering, customer success funding models, X-as-a-Service (XaaS) financial models, the art of helping customers successfully adopt technology, and the latest market trends impacting technology organizations worldwide. From 2002-2019, Thomas also taught an MBA class at The Ohio State University Fisher College of Business, which is based on his writings.
카지노 사이트 킹덤
Thomas frequently writes about these topics on the 카지노 사이트 blog: customer adoption, B4B, customer outcomes, outcome engineering, X-as-a-Service (XaaS).
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